Customer Validations Keeping Customers Your First Priority

Customer validations are the most important ingredient for a business. Validating assumptions will help you create better products and services.

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How To Build User Personas That Convert And Pay The Bills

Start With User Personas Understanding your target market is vital

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Your Nonprofit Messaging Sucks

I am tired of nonprofits that blast their audience with

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Don’t Hold Back Your Personal Brand

A Burned Mark A “brand” is a tool used by

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